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This web page states the following, "Custom Auto Accessories, Custom Painted Parts and Lighting for all Makes and Models." We saw that the web page also stated " In order to shop on this Web store, you must have cookies enabled." It also said " For instructions on how to enable cookies, please see the help section of your browser. Once cookies are enabled please refresh the current page. Custom Car and Truck Accessories by River City Creations and Lighting. Auto and Truck Accessories and Auto Aftermarket Parts." The header had Truck Accessories as the highest ranking optimized keyword. It is followed by Bull Guard, Side Steps, and Custom Painted Parts for Camaro which isn't as ranked as highly as Truck Accessories. The next words rivercitycreation.com uses is Challenger. Charger was included and might not be understood by search crawlers.